Jan 08Groundbreaking performance: The new Audi RS 6 Avant

  • Powerful twin-turbo V8: 4.0 TFSI with 412 kW (560 hp) and 700 Nm (516.29 lb-ft)
  • Reduced weight for greater efficiency and stronger performance
  • 0 – 100 km/h (62.14 mph) in 3.9 seconds, top speed 305 km/h (189.52 mph)

The new Audi RS 6 Avant stands for groundbreaking performance. It is lighter and more efficient than the previous model, and performance has been improved once again. The sprint from 0 to 100 km/h (62.14 mph) takes just 3.9 seconds, and top speed is 305 km/h (189.52 mph). The 4.0 TFSI develops 412 kW (560 hp), but is content with an average fuel consumption of just 9.8 liters per 100 kilometers (24.00 US mpg).

The new Audi RS 6 Avant is a high-performance sports car for everyday use. Its character and uncompromisingly sporty tuning is the work of quattro GmbH, a wholly-owned subsidiary of AUDI AG. The company’s RS models with their powerful engines form the dynamic spearhead of the model program. The abbreviation “RS” stands for the most powerful version of a model series, for quattro permanent all-wheel drive, for extreme handling, for an understated appearance and for full everyday utility. (more…)

Jan 06Audi Ranks First in the 2012 Total Value Awards by Strategic Vision

  • Audi A3, Q5 and Q7 earn top rankings in the 2012 Total Quality Awards
Audi ranked as the top $31,000+ brand in the newly released 2012 Total Value Index™ (TVI) study presented by Strategic Vision, scoring 792 out of a possible 1,000 points. Additionally, among luxury brands priced $31,000 and above, Audi improved the most from 2011. Individual accolades include the Audi A3, named the winner for Luxury Multi-Function Car, the Audi Q5 for Near-Luxury Utility, and the Audi Q7 for topping its category in the Luxury Utility segment.

Dec 21Gallery: Audi at the 2012 Essen Motor Show

The Essen Motor Show has been described as the German SEMA. The show is built on the four pillars of supply-tuning, motor sports, sports cars and classic series. Essen gathers all the big performance divisions of the German automakers such as Audi's Quattro GmbH & Audi Sport customer racing. There were several R8 LMS and TT RS VLN cars on display. Along with Audi Sport and their new A5 DTM.  Along with all major tuners. Reiger and MTM had a major presence this year with many of their cars on display. Each year the newest aftermarket creations and performance editions are put on display to over 300,000 enthusiasts who wonder the show floor. 


Dec 19Audi Sport intensifies commitment in the USA

  • Audi Sport customer racing aims to conquer US market
  • Updates for Audi R8 GRAND-AM and Audi R8 LMS ultra
  • Romolo Liebchen, Head of Audi Sport customer racing: Expecting 100th customer car to be delivered in 2013

Particularly in endurance racing, but also in sprint races such as the GT Cup in Macau, the GT3 version of the Audi R8 was the sports car to be beaten in the 2012 season. Now, the R8 LMS ultra is receiving another update – plus Audi Sport customer racing aims to conquer the US market in 2013 as well. 


Dec 19Audi Sport announces exciting plans for 2013


  • Three hybrid race cars at the 2013 Le Mans 24 Hours
  • Jamie Green joins DTM driver line-up
  • Activities extended in US motorsport

With more than 1.34 million worldwide deliveries, Audi equaled last year’s sales record after only eleven months. And in motorsport, the brand with the four rings continues to charge full speed ahead too. The title defense in the FIA World Championship (WEC), the commitment in the DTM and extended activities in US racing are particularly in focus in the 2013 season. 

“Successful motorsport is part of our brand DNA,” stated Wolfgang Dürheimer, Member of the Management Board for Technical Development at AUDI AG, on Wednesday night at the “Audi Sport Finale” held at the Audi Forum Ingolstadt. “The victories on the world’s race tracks underscore our technical expertise in a particularly authentic way – and they strengthen our position on the most important world markets.”  (more…)

Wednesday, December 19th, 2012 in Audi Sport
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Dec 15The Race of Champions on DRIVE

DRIVE today announced it will exclusively air the 25th Race of Champions (ROC), taking place in exotic Bangkok, at 7pm ET on December 15 and 16 for U.S. viewers on its YouTube channel: www.youtube.com/DRIVE.

Accessible exclusively in the U.S. at www.youtube.com/DRIVE, ROC will pit motorsports’ racing elite from various disciplines, including Formula One, World Rally Championship, MotoGP, Touring Cars, IndyCar and Le Mans. The competition will feature a series of head-to-head races in identical cars on a parallel track inside Rajamangala Stadium to crown the “Champion of Champions.” Drivers will pair up by nationality for the ROC Nations Cup ahead of the individual Race of Champions the following day.


Dec 12Driven: 2013 Audi S6

Stepping into Audi’s new S6 cabin feels a bit like entering the cockpit of Germany’s newest fighter jet. The seats are of the finest German leather and they immediately engulf the driver. The new diamond pattern stitching stands out with its high quality white contrasting thread against the black leather. The leather wrapped steering wheel is the prefect size and feels great in your hands as you take the controls.

 There’s a lot of technology in this car that is new to Audi. Pressing the start button activates the heads-up-display which is patiently displaying 0 MPH, the new 4.0-liter twin-turbo V8 comes to life, the needles sweep and the navigation screen slides out of the dashboard. Tapping the car button on the Audi MMI controls allows you to turn the ultra precise dial to dynamic mode. The air suspension drops the car slightly and stiffens up the ride. Pulling the shifter into drive and one more click down into S transforms the car into the ultimate autobahn machine.


Dec 06034Motorsport Audi TTRS Race Car


The Story

At 034Motorsport, many of us grew up idolizing Audi's factory-backed turbocharged inline five cylinder race cars, including the S1 and IMSA 90 GTO. Technologically advanced, and mind-blowingly fast, these consistent performers dominated races with legendary drivers behind the wheel.

Sadly, while Audi continued many successful racing series worldwide, the 1990s marked the end of their turbocharged inline five cylinder race cars. The unmistakable five cylinder roar and sounds of compressor flutter we grew to love became fond memories, things of the past. We could only dream of one day being able to see these motorsport engineering marvels, let alone racing one.

Fast forward over two decades, to when Audi Sport Customer Racing decided to build a handful of Audi TTRS Race Cars for teams competing in Germany's most popular racing series: VLN. The VLN Endurance Racing Series consists of ten races, taking place solely at the infamous Nürburgring racetrack, making this particular race car very rare indeed.

Luckily for us, we never gave up our five cylinder dreams. While building and successfully racing a handful of our own Audi and Volkswagen projects in various racing series and magazine events, we dabbled in a bit of endurance racing. Last year, we ran the Racing Bacon Subaru STi in the "World's Longest Endurance Race" at the 25 Hours of Thunderhill, finishing 6th overall. We wanted to go back, and go back with an Audi. With the help of last year's team, and the connections we've made through years of racing, our dream has become a reality. After months of waiting, struggling with customs, and sleepless nights, the first and only Audi TTRS Race Car to leave Germany arrived at 034Motorsport in Fremont, CA.


Dec 06Audi A6/S6 and A7/S7 selected by Car and Driver as ‘2013 10Best’ winners

  • For the second consecutive year, the Audi A6 and A7 have been selected by Car and Driver Magazine as the ‘10Best’ top picks under $80,000
  • 2013 A6/S6 and A7/S7 selected for superior technology, design and performance
The 2013 Audi A6/S6 and 2013 Audi A7/S7 vehicles have been named by Car and Driver, a leading automotive enthusiast publication, to the 31st annual “10Best” list. Car and Driver’s ‘10Best’ recognizes the best new cars on the market under $80,000. This, in the addition to including the new S6 and S7 sport models to the roster of winners, is the second consecutive year for the Audi A6 and A7 to be selected as Car and Driver’s ‘10Best’ winners. 

Dec 042014 Audi RS6 Avant Press Photos Leaked


Christmas came early to Audi fans around the world when official press images of the all new 2014 Audi RS6 Avant from quattro GmbH appeared over on MotorAuthority. The source of the leaked images still remains a mystery but we are excited nonetheless. What can we expect? Based on the timing I think we can expect an official unveiling at the Geneva Motor Show in March. We also know that based on the "V8 TFSI" engine markings that this will be a twin turbo V8 - likely based on the same motor that powers the 560HP Audi S8. I would expect the RS6 to have well over 600HP. We will keep you posted as we learn more! (more…)